OneSource Information Services, Inc. Changes Name to Avention, Inc.

First Company to Deliver on Potential of Big Data for 21st Century Business Information Solutions

CONCORD, MA – March 4, 2014 ‐ OneSource Information Services, Inc., a leader in transformative sales enablement and business information solutions, today announced that the company has changed its name to Avention, Inc. OneSource, previously a subsidiary of InfoGroup, was acquired 18 months ago by private equity partners GTCR and Cannondale Investments, Inc., with a vision to create a completely new approach to providing relevant and actionable business information to its clients. With the first phase of investment and transformation now complete, Avention represents the future of business information.

Avention also announced today the immediate availability of a new application for sales, marketing and research professionals. Avention℠ leverages the world’s most comprehensive database of business information and natural language processing and semantic understanding to gather, understand and interpret Big Data, delivering actionable information with pinpoint accuracy. (See separate release).

"The dynamics and speed of business commerce today requires a different approach to gathering and interpreting business information for sales, marketing and research professionals to be truly effective at what they do," said Jonathan A. Flatow, Avention chief executive officer. "New markets arise in which traditional identifiers like industry codes don’t exist, such as ‘fracking’, ‘cloud computing’ and ‘sustainability’ among many others, yet there is a steady stream of available related content on the web which can be harvested to vastly improve sales, marketing and research department performance and efficiency in those new markets, as well as in the more traditional markets," said Flatow. "Anticipating the needs of our growing customer base, leveraging Big Data and other unstructured data sources must play a major role in sales, marketing and research programs. The new Avention product addresses that need."

Effective today, Avention will be available to new customers. Current OneSource customers will be transitioned to the new Avention solution upon subscription renewals starting April 1, 2014.

For more information, visit

About Avention

Avention, Inc., formerly OneSource provides real-time, actionable B2B data from the world’s most comprehensive database to deliver 21st century business information solutions. Avention℠ empowers sales, marketing and research professionals with the best global B2B data available and leverages that data with its cutting-edge software. Through four key capabilities – Conceptual Search, Business Signals, Ideal Profiles and Smart Lists – users find leads, market segments and the business insights that can’t be found anywhere else. Headquartered in Concord, Mass. with offices across North America, Europe and APAC, Avention has more than 4000 customers worldwide. Visit and follow us on Twitter @avention.

Media Contacts:

Emily Held
PAN Communications
Phone: 1 617-502-4300

OneSource Acquires Sales Enablement Provider SalesQuest®

Strategic acquisition enriches product and service offerings with comprehensive IT data

CONCORD, Mass., Jan. 7, 2014 /PRNewswire/ ‐ OneSource Information Services, a recognized leader in sales enablement and business information solutions, today announced the acquisition of SalesQuest ‐ developer of the highly‐respected CRUSH Report®. With this acquisition, OneSource will now be able to offer its customers the information in SalesQuest CRUSH Reports, which deliver the most accurate, extensive, and up‐to‐date company profiles on Fortune 1000 and Global 500 companies. By incorporating the SalesQuest line of products, including the M3 Database and CRUSH Executive profiles, into OneSource’s current offerings, sales professionals have access to unmatched data, including verified contact information for IT decision makers, organizational charts, IT systems landscapes, strategies, insight into major initiatives, projects and relevant company news.

OneSource is committed to delivering solutions that meet the needs of its growing customer base by eliminating costly research time and jump-starting sales cycles to drive revenue. With customers looking for a deeper level of IT data, the acquisition of SalesQuest is a natural extension of the business. The synergies between the two organizations create an opportunity that both enriches OneSource’s existing products and services and allows the company to better serve customers by leveraging its unmatched global business database to expand and enrich CRUSH Reports.

With the added data and insight from SalesQuest’s CRUSH Solutions, OneSource furthers its position as a leader in sales enablement and business information. With unparalleled sales intelligence and data, real-time triggers and CRM integration, OneSource solutions provide sales and marketing professionals with actionable information, arming customers with the information they need to drive sales and increase revenue. OneSource is dedicated to enhancing productivity and reducing costs for its customer base and as such, is committed to making business decisions that continue to move the organization forward.

“With the addition of SalesQuest, we are better able to provide the services that sales professionals need, improving relationships with existing customers and addressing a pressing need in the IT focused sales enablement solution market,” said Jonathan A. Flatow, CEO of OneSource. “This acquisition is further proof of the commitment to the vision laid out by the executive team to continue to evolve and expand our solutions.”

About OneSource Information Services, Inc.

OneSource offers the world's leading multi-channel platform for business information and sales enablement solutions. We deliver actionable insights to drive your company's growth. OneSource has offices in North America, Europe, Australia, and Asia. For more information, please visit, follow us on Twitter @OneSourceInfo or check out our blog.

Media Contacts:

Emily Held
PAN Communications
Phone: 1 617-502-4300

SOURCE OneSource Information Services, Inc.


Information services acquisition is initial platform for experienced leadership team

GTCR and Cannondale Investments announce the acquisition of OneSource, Inc.

CHICAGO, IL – October 2, 2012 – GTCR, a leading private equity firm, today announced it has acquired OneSource Information Services, Inc. (“OneSource”), a subsidiary of Infogroup, Inc. (“Infogroup”). This acquisition will be completed through GTCR's previously established partnership with Cannondale Investments (“Cannondale”) and Joseph Ripp. Under Mr. Ripp's leadership, OneSource plans to further enhance its business intelligence and sales enablement product offerings in order to continue to provide value-added information and services to its customers.

GTCR and Mr. Ripp have worked together since 2009 on several potential investment opportunities within information services. In 2011, GTCR formalized its partnership with Mr. Ripp and started Cannondale. At that time, Mr. Ripp assembled the team of Jonathan Flatow, Robert Bies and Dr. Charles Stryker to complement his leadership, creating an experienced team capable of identifying and executing on transformational opportunities within the information services industry.

“We are extremely excited about the opportunity to partner with Cannondale and the OneSource team,” said Philip A. Canfield, Managing Director at GTCR. “We believe this leadership team will set the new standard for sales enablement and business intelligence solutions for business-to-business industries.”

“We look forward to increasing the collaboration with OneSource's clients in an effort to ensure we continue to provide our customers with the highest value products and information possible,” noted Joseph Ripp, Chairman & CEO Cannondale Investments. “OneSource is an excellent organization with an incredibly talented and dedicated team and we look forward to working with and investing in the organization and its employees.”

GTCR's investment in OneSource will be made from GTCR Fund X, a private equity fund with $3.25 billion of committed capital.

Kirkland & Ellis LLP served as legal counsel and PriceWaterhouseCoopers served as accounting advisor to GTCR. The Jordan, Edmiston Group, Inc. of New York, NY, represented Infogroup in this transaction and acted as its exclusive financial advisor.

About GTCR

Founded in 1980, GTCR is a leading private equity firm focused on investing in growth companies in the Information Services & Technology, Financial Services & Technology and Healthcare industries. The Chicago-based firm pioneered the “Leaders Strategy” – finding and partnering with management leaders as the critical first step in identifying, acquiring and building market-leading companies through acquisitions and organic growth. Since its inception, GTCR has invested more than $10.0 billion in over 200 companies. For more information, please visit

About OneSource Information Systems

OneSource provides online business information and sales intelligence solutions. The company has two core products which are Business Browser and iSell. On top of its core information solutions, it provides application integration, data analysis, and research and business consulting services. The company serves technology, software, business and financial services, consulting, and recruitment sectors. OneSource was formerly known as Lotus OneSource and changed its name in 1993. The company was founded in 1986 and is based in Concord, Massachusetts with additional offices in Austin, Texas; London, United Kingdom; Sydney, Australia; Wan Chai, Hong Kong; Singapore; and Gurgaon, India. For more information, please visit

Driving Investment and Transformation in Data-enabled Information Services

GTCR Announces Partnership with Joseph Ripp to Form Cannondale Holdings

CHICAGO, February 10th, 2011 - GTCR, a leading private equity firm, today announced it has entered into a partnership with Joseph Ripp to form Cannondale Holdings. The new company, headquartered in Wilton, Connecticut, will focus on acquiring data-enabled information and marketing services firms that deliver timely and actionable data to clients to improve decision making and increase efficiency.

Throughout Ripp's impressive career, he has developed extensive experience within the media and information services industry. He spent more than 20 years at Time Warner in New York, where he served as CFO of Time Inc., CFO of Time Warner, Inc., and CFO of America Online, Inc. He later became Vice Chairman of America Online, overseeing technology, network operations, marketing, member services, human relations and legal. In his last assignment at Time Warner he served as the Senior Vice President of the Media & Communications Group, which comprised AOL, Time Inc., Time Warner Cable, and the Time Warner Book Group. Subsequent to his departure from Time Warner, Ripp was President and COO of Dendrite International, a leading provider of sales, marketing, clinical, and compliance solutions for the global pharmaceutical industry. From 2005-2007, he led a successful turnaround and ultimate sale of Dendrite to Cegedim, a French publicly-traded healthcare technology company.

“Our research shows that the marketing data and related information services industry is an $8 billion industry that is undergoing a rapid transformation from Yellow Page sources and direct mail delivery to dynamic online-integrated communication,” says Joseph Ripp, CEO of Cannondale Holdings. “I look forward to driving transformation, growth and value creation of a platform company.”

GTCR plans to invest up to $300 million of equity capital to support the strategy. Ripp will serve as CEO of Cannondale Holdings. He also has assembled an excellent management team, with Jonathan Flatow serving as COO and Robert Bies as CFO. Jonathan and Robert most recently held the same positions at Greenfield Online, an Internet survey and market research firm, where Ripp worked with both executives as a Director of the company. Jonathan and Robert helped lead the business from a private start-up to an IPO and eventual sale to Microsoft in 2008. They have relevant domain experience, including direct and targeted marketing, Internet marketing, online delivery platforms and monetization of data assets - all of which will help Cannondale build an industry-leading platform.

“GTCR has deep sector expertise in the Information Services & Technology industry, and Joe's proven success in this industry makes him the ideal person to lead Cannondale Holdings,” says Phil Canfield, a GTCR Principal. “With Joe at the helm, we look to build a leading digitally enabled marketing and information services platform through acquisitions, organic growth and transformational strategies.”

About Cannondale Holdings

Cannondale Holdings, headquartered in Wilton, Connecticut, acquires and invests in data-enabled information and marketing services businesses focusing on collaboration with management in developing and implementing transformational strategies.

About GTCR

Founded in 1980, GTCR is a leading private equity firm focused on investing in growth companies in the Financial Services & Technology, Healthcare and Information Services & Technology industries. The Chicago-based firm pioneered the “Leaders Strategy” - finding and partnering with world-class leaders as the critical first step in identifying, acquiring and building market-leading companies through acquisitions and organic growth. Since its inception, GTCR has invested more than $8 billion in over 200 companies. For more information, please visit